The Psychology of Gaming: Tapping into Player Motivations for Marketing

In the digital age, gaming has transcended mere entertainment to become a cultural phenomenon that captivates millions worldwide. It’s not just a pastime; it’s a lifestyle that permeates every aspect of modern culture. From the neon-lit streets of Tokyo to the bustling cities of New York, gaming is ubiquitous, shaping identities and communities across the…

Good Life Plus Plc appoints gaming industry veteran David Craven as new Chairman

LONDON, UK: Good Life Plus Plc, a leading company in the luxury prize draw and rewards sector, has announced the appointment of David Craven as its new Non-Executive Chairman. Craven, who has over 20 years of experience in the global gaming industry, will replace Keith Harris, who has retired from the Board. Craven is best…