Category: Definitions

The sales cycle is the process of identifying, qualifying, and closing a sale. It is a series of steps that a salesperson takes to move...

Prospecting is the process of identifying and qualifying potential customers for your business. It is the first step in the sales process and is essential...

Lead generation is the process of identifying and qualifying potential customers for your business. It is the first step in the sales process and is...

Cold calling is the process of making unsolicited phone calls to potential customers. It is a common sales technique, but it can be challenging and...

Sales is a term that refers to the activities involved in selling a product or service to a consumer or business. Sales can also refer to...

Supply chain management (SCM) is the process of planning, organizing, and managing the flow of goods and services from the point of origin to the...

Manufacturing is the process of converting raw materials into finished goods. It is a complex process that involves many different steps, including: Manufacturing is a...

Inventory management is the process of ordering, storing, and using inventory. It is a critical part of any business, as it can help to ensure...

Branding is the process of creating a unique identity for a product or service in the minds of consumers. It involves developing a name, logo,...

Marketing is the process of creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. It is a...

Software development is the process of creating software, which is a collection of instructions that tell a computer how to perform a task. Software development...

Cybersecurity is the practice of protecting systems, networks, and programs from digital attacks1. These cyberattacks are usually aimed at accessing, changing, or destroying sensitive information; extorting money from...