Category: Definitions


  • Tax Return

    A tax return is a document that taxpayers file with the Internal Revenue Service (IRS) to report their…

  • Returns

    A return is when a customer returns an item to a business for a refund or exchange. Returns…

  • Complaint handling

    Complaint handling is the process of responding to and resolving customer complaints. It is an important part of…

  • Customer service

    Customer service is the interaction between a business and its customers. It includes all of the ways that…

  • Target market

    A target market is a specific group of people that a business markets its products or services to1. They are the…

  • Sales funnel

    A sales funnel is a visual representation of the customer journey, from awareness to action. It helps businesses…

  • Market research

    Market research is the process of gathering and analyzing information about a market, its customers, and its competitors.…

  • Customer acquisition

    Customer acquisition is the process of attracting new customers to a business. It is a critical function for…

  • Business development

    Business development is the process of identifying, evaluating, and pursuing new business opportunities. It is a critical function…

  • Personal loan

    A personal loan is a type of loan that is not secured by collateral. This means that the…

  • Mortgage

    A mortgage is a loan that is used to purchase a home. The borrower agrees to make monthly…

  • Debit card

    A debit card is a payment card that deducts money directly from your checking account1. Also called “check cards” or “bank cards,”…