LONDON; WPP plc (LSE/NYSE: WPP) has entered into an agreement to sell its entire majority stake in leading strategic communications and advisory firm, FGS Global, to Kite Bidco Inc., an entity controlled by investment funds managed or advised by Kohlberg Kravis Roberts & Co. L.P. (“KKR”). KKR first made a minority investment in the firm…
All posts tagged WPP Plc
WPP Plc acquires stakes in new German agency OH-SO Digital
LONDON, UK: WPP Plc has acquired a minority stake through a capital investment in OH-SO Digital, a new digital-first agency launching on 1 March. The agency aims to revolutionise how brands deploy digital marketing as a key driver for growth, using innovative creative solutions that are customer-centric and powered by the latest tech developments. OH-SO…
WPP Plc acquires 30% stake in the US-based creative agency, Majority
LONDON, UK: WPP Plc announced the acquisition of a 30% stake in Majority, the US-based creative agency that combines a multicultural talent model with award-winning general marketing capabilities. Majority was founded in 2021 by CEO Omid Farhang and Hall of Fame athlete-turned mogul Shaquille O’Neal, alongside Chief Strategy Officer Asmirh Davis and Chief Marketing Officer…
WPP Plc has acquired North American digital transformation agency, Fēnom Digital
LONDON, UK: WPP Plc announced the acquisition of Fēnom Digital, one of the fastest growing digital transformation agencies in North America. Founded by Dylan Runne three years ago in New York, Fēnom Digital specializes in delivering enterprise commerce, order management systems, supply chain, marketing, and customer experience solutions to retailers and brands across North America.…
WPP to acquire marketing technology leader Bower House Digital
LONDON, UK: WPP Plc has agreed to acquire the business of Bower House Digital, a leading marketing technology services agency located in Australia, a bourse filing noted. Bower House Digital will join Ogilvy’s global network, further strengthening its ability to deliver technology-driven marketing solutions for clients. Founded in 2017 by Bryan Dobson and Meg Quinn,…
WPP Plc acquires majority stakes in Made Thought
LONDON, UK: WPP Plc announced the acquisition of a majority stake in branding and design agency Made Thought. Made Thought will be integrated into AKQA and will join forces with Universal Design Studio and Map Project Office to form The New Standard, an industry-leading collective that provides clients with transformational design and creative thinking. The…
WPP Plc acquires AI technology company Satalia
LONDON, UK: WPP Plc has acquired Satalia, a technology company offering market-leading AI solutions for clients. Satalia is a global leader in enterprise AI and one of the UK’s fastest-growing tech companies, whose clients include BT, DFS, DS Smith, PwC, Gigaclear, Tesco and Unilever. Combining machine learning and optimisation, it builds technologies that helps clients…
WPP Plc acquires mobile technology provider NN4M
LONDON: WPP Plc announced that Wunderman Thompson has acquired NN4M, a leading mobile commerce partner for global brands. Offering innovative and cutting-edge commerce services for retailers, NN4M provides its clients with connected, experience-driven solutions across mobile and in-store channels. The acquisition is in line with WPP’s accelerated growth strategy and focused M&A approach to build…
WPP Plc acquires DTI Digital in Brazil
LONDON: WPP Plc has acquired DTI Digital (DTI), a leading Brazilian digital innovation and software engineering company. DTI’s digital solutions help clients become more efficient, digitalised and fully connected to their customers — from the development of back-office support systems such as supply automation and data collection software, to consumer-facing applications and platforms including e-commerce…
WPP Plc appoints Dr. Ya-Qin Zhang to the Board
LONDON: WPP Plc announced the appointment of Dr. Ya-Qin Zhang to its Board as a Non-Executive Director with effect from 1 January 2021. A world-renowned technologist, scientist and entrepreneur, Dr. Zhang served as President of Baidu Inc, the global internet services and AI company headquartered in Beijing, between 2014 and 2019. As President, he oversaw…
WPP Group Plc
WPP 701.20 -3.80 -0.54% : WPP PLC – MSN Money WPP Group (WPP plc) is a British multinational communications, advertising, public relations, technology, and commerce holding company headquartered in London, England. It is considered the world’s largest advertising company, as of 2019. WPP Group plc owns many companies, which includes advertising, public relations, media, and…
WPP acquires Velvet Consulting
PARIS: WPP PLC, a creative transformation company, announced today that Wunderman Thompson has acquired Velvet Consulting, a leading French customer experience consultancy. By combining marketing, data science and technology, Velvet Consulting enables its clients to better understand and communicate with consumers to deliver business growth. The acquisition supports WPP’s wider strategic transformation, a key part…