How to avoid deceptive marketing practices in influencer marketing
Influencer marketing has become an integral part of modern advertising strategies with social media platforms serving as key avenues for brands to reach their target...
Mirriad signs partnership with Influential, influencer marketing company
LONDON, UK: Mirriad Advertising, the leading in-content advertising company, has announced a strategic partnership with Influential, the world’s largest influencer marketing company. Representing a significant...
Meltwater to acquire Klear for $17.8 million in a combination of cash and earn-out
OSLO: Meltwater B.V., a leading global SaaS provider of media intelligence and social analytics, has entered into an agreement to acquire Klear, an Israeli SaaS...