Search results for: “strategies”


  • B2B: Business-to-Business

    Business-to-business (B2B) describes the sale of goods and services between businesses, rather than between businesses and consumers. B2B…

  • Performance Review

    A performance review is a formal assessment of an employee’s work performance, conducted by their manager. The purpose…

  • SWOT

    SWOT analysis is a strategic planning tool that identifies an organization’s Strengths, Weaknesses, Opportunities, and Threats. It is…

  • Benchmarking

    Benchmarking is the process of comparing your company’s performance to that of other companies in your industry. It…

  • Growth strategy

    There are many different types of growth strategies that a business can use to grow its revenue and…

  • Competitive analysis

    Competitive analysis is the process of gathering and analyzing information about your competitors in order to identify their…

  • Strategy

    A strategy is a plan of action designed to achieve a specific goal. In business, a strategy is…

  • Marketing

    Marketing is the process of creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners,…

  • Recruitment

    Recruitment is the process of finding and hiring the best and most qualified candidates for a job opening, in a…

  • Human resources (HR)

    Human resources (HR) is a department in an organization that is responsible for all aspects of employee management.…

  • Target market

    A target market is a specific group of people that a business markets its products or services to1. They are the…

  • Customer acquisition

    Customer acquisition is the process of attracting new customers to a business. It is a critical function for…