LONDON: Origin, the world’s first Global Benefits Intelligence platform, officially launched Tuesday with $21 million in Series A funding led by Felix Capital.
Acadian Ventures and Notion Ventures also participated, along with individual investors including Tudor Havriliuc, former vice president of HR at Meta; Paul Daugherty, retired chief technology officer at Accenture and author of Enterprise AI; Jacqui Canney, chief human resources officer at ServiceNow; and Laura Modiano, startups lead for OpenAI in Europe, the Middle East and Africa.
The funding round values Origin at $106 million and will support its mission to overhaul the $45 billion global benefits industry, helping HR and benefits leaders gain visibility, strategic insights and cost control.
Multinational corporations spend hundreds of millions on employee benefits annually, yet many lack oversight and effective management.
According to Gartner, 55% of HR leaders say their existing technologies do not meet evolving business needs, and enterprises lose an estimated $6,000 per employee each year due to underused, redundant or mismanaged benefits.
“We created Origin because global benefits teams urgently need clarity, efficiency and control,” said Chris Bruce, CEO and co-founder of Origin.
“Our AI-powered platform turns fragmented benefits data into actionable insights, delivering immediate cost savings, strategic decision-making and better employee outcomes.”
A key component of Origin’s technology is Cuido™, the first Artificial Benefits Intelligence™ system.
Cuido organizes massive volumes of previously unstructured benefits data—such as policies, leave allowances, vendor contracts and commissions—into a centralized intelligence layer.
This real-time visibility allows benefits teams to identify inefficiencies, streamline vendor management and improve employee engagement.
Several multinational corporations, including Pfizer, Comcast, Electronic Arts, Boston Consulting Group and BP, collaborated in the development of Origin, which has already demonstrated significant cost reductions and operational efficiencies.
“At Felix, our mission is to back founders reshaping how we live and work,” said Antoine Nussenbaum, co-founder and partner at Felix Capital. “The benefits industry lags behind in AI adoption, and we believe Origin is uniquely positioned to lead the way.”
The new funding will support Origin’s international expansion in the U.S. and Europe and further development of Cuido’s capabilities.
Amy Manning, senior director of global retirement and international benefits at Pfizer, said her team significantly reduced time spent analyzing complex contracts using Origin. “We went from a six-month process to just two weeks,” Manning said. “It has truly improved my decision-making.”