Riley parenting platform secures $3.1 million in seed funding

SAN FRANCISCO: Riley, an all-in-one parenting platform, has announced the successful completion of a $3.1 million seed funding round and the launch of its beta program for an app aimed at supporting early parenthood. The app combines AI technology and expert insights grounded in research to offer proactive and on-demand guidance for parents.

The funding round was led by True Ventures, with participation from Flybridge and Next Wave NYC. Notable investor Lindsay Kaplan, co-founder of CHIEF, also contributed to the round.

The Riley app addresses a critical need in parenting resources, particularly in light of a recent U.S. Surgeon General report that found 48% of parents feel their stress is “completely overwhelming” on most days. By providing reliable and tailored solutions, Riley aims to reduce stress for parents, help them focus on their families, and combat misinformation online.

Inspired by founder Amanda DeLuca’s journey as a new mother facing postpartum anxiety and depression, Riley offers a platform where parents can ask real-time questions about topics such as sleep training and newborn developmental milestones. The app cross-references pediatric research and each parent’s specific circumstances to deliver expert-backed, actionable guidance customized to each family’s needs.

“As someone who has experienced the overwhelming stress of early parenthood firsthand, I know how critical it is to have trusted, personalized guidance at your fingertips,” said Amanda DeLuca, founder of Riley. “With this funding, we will be able to expand Riley’s capabilities and help families be more present for the moments that matter most.”

The app integrates tracking tools, real-time support, and guidance from child development specialists and trusted pediatric research, empowering parents to feel confident and supported in their decisions.

“In the age of content saturation, parents in particular face the challenge of knowing where to ask their most pressing and intimate questions,” said Natasha Sharma, investor at True Ventures.

“General searches and forums can result in a maze of conflicting answers. Amanda’s own experience as a parent led her to create a solution that families actually want to use—a platform that delivers science-backed advice tailored to each family’s context, helping families thrive with guidance that evolves as they do.” Sharma will also join Riley’s board of directors.

The funds will be used to drive product innovation, team growth, and expanded capabilities, making Riley an indispensable tool for families. The Riley app is now available in beta for parents seeking reliable, personalized, and science-backed guidance to navigate early parenthood.