Ford’s BlueCruise technology approved in the UK for hands-free driving on motorways

Ford's BlueCruise technology approved in the UK for hands-free driving on motorways 1

Ford Motor has received approval for its BlueCruise technology in the UK, which will allow drivers to legally take their hands off the wheel while driving on certain motorways. The “hands-off, eyes-on” technology is designed to control steering, acceleration and braking while ensuring that the driver remains alert.

However, it is important to note that this is not a self-driving car but is “the next development in assisted driving technology,” according to Thatcham Research, an automotive research firm.

The technology will initially be available only for 2023 models of the company’s electric Mustang Mach-E SUV, and drivers will have to sign up for a monthly subscription after the first 90 days. The technology can also keep a safe distance from other cars and even bring them to a complete stop in traffic jams. The maximum speed of the vehicle is 80mph, and it uses cameras and sensors to detect lane markings and speed signs, as well as the position and speed of other cars on the road.

Tom Leggett, vehicle technology specialist at Thatcham Research, noted that what makes this technology different is that “for the first time ever drivers will be permitted to take their hands off the wheel. However, their eyes must remain on the road ahead.” Leggett emphasized that drivers are not permitted to use their mobile devices, fall asleep, or conduct any activity that takes their attention away from the road.

While the technology has been approved for use on certain motorways, it is not yet clear which ones. Ford has indicated that it is working with the UK government to ensure that the technology can be used on “over 100,000 miles of British roads.”

This development comes as more and more car manufacturers are investing in autonomous driving technology. While some experts predict that fully autonomous vehicles could be on the roads within a few years, others argue that significant hurdles remain, including regulatory issues and public acceptance.

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