WPP Group Plc

WPP

WPP 701.20 -3.80 -0.54% : WPP PLC – MSN Money

WPP Group (WPP plc) is a British multinational communications, advertising, public relations, technology, and commerce holding company headquartered in London, England. It is considered the world’s largest advertising company, as of 2019.

WPP Group plc owns many companies, which includes advertising, public relations, media, and market research networks such as AKQA, BCW, Essence Global, Finsbury, Grey, GroupM, Hill+Knowlton Strategies, Kantar Group, Mindshare, Ogilvy, Wavemaker, Wunderman Thompson, and VMLY&R.

It is one of the “Big Four” agency companies, alongside Publicis, Interpublic Group of Companies and Omnicom. WPP has a primary listing on the London Stock Exchange and is a constituent of the FTSE 100 Index. It has a secondary listing on the New York Stock Exchange.

On 14 April 2018, Martin Sorrell retired 33 years after founding the company. Roberto Quarta is chairman. Mark Read is CEO.

Traded as:           LSE: WPP; FTSE 100 Component; NYSE: WPP

Industry:              Communications; Advertising; Public relations

Founder:             Martin Sorrell (as an advertising company)

Headquarters:   London

Services:              Integrated networks media data and insights; public relations and public affairs; brand consulting; production; health and wellness

Subsidiaries:      

·         AKQA

·         BCW

·         Essence Global

·         Grey

·         GroupM

·         Hill+Knowlton Strategies

·         Kantar Group

·         Mindshare

·         Ogilvy

·         pep, LLC

·         Wavemaker

·         UWG Inc.

·         Wunderman Thompson

·         VMLY&R

Website:              www.WPP.com

WPP appoints Angela Ahrendts DBE to the Board

WPP acquires Velvet Consulting

WPP Plc appoints Dr. Ya-Qin Zhang to the Board

WPP Plc acquires DTI Digital in Brazil

WPP Plc acquires mobile technology provider NN4M

WPP Plc acquires AI technology company Satalia

WPP Plc acquires majority stakes in Made Thought

WPP to acquire marketing technology leader Bower House Digital

WPP is acquiring Latin American ecommerce agency, Corebiz

WPP acquires ecommerce consultancy Newcraft

WPP Plc has acquired Passport Brand Design

WPP acquires Diff, a Canada based commerce agency

WPP Plc has acquired North American digital transformation agency, Fēnom Digital

WPP acquires 3K Agentur für Kommunikation, a German PR agency

WPP Plc acquires data-driven influencer marketing agency Goat

WPP Plc acquires Obviously, a New York based social influencer marketing agency

WPP acquires sonic branding company, amp

WPP Plc acquires 30% stake in the US-based creative agency, Majority

WPP Plc acquires stakes in new German agency OH-SO Digital

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