LONDON, UK: Vodafone confirmed that its entire European operations – including mobile and fixed networks, data centres, retail and offices – will be 100% powered by electricity from renewable sources from 1 July 2021, marking a key step towards Vodafone’s goal of reducing its own carbon emissions to ‘net zero’ by 2030 and across the company’s entire value chain by 2040.

Vodafone will celebrate the milestone across Europe and raise awareness of its green network with a simultaneous consumer campaign that will include Vodafone’s iconic brand turning ‘green’ across key digital and social channels in 12 markets.

In the last year, Vodafone has continued to make significant progress towards ensuring the greening of the company’s own activities, whilst accelerating the role that Vodafone’s digital networks and technologies play in helping to address climate change. In July 2020, Vodafone brought forward its plan to purchase 100% renewable electricity in Europe to July 2021 from its previous target of 2025 and is committed to achieving the same step-change in Africa by 2025.

Vodafone Group CEO Nick Read said: “From 1 July 2021, Vodafone’s customers across Europe can be reassured that the connectivity they use is entirely powered by electricity from renewable sources. This is a major milestone towards our goal of reducing our own global carbon emissions to net zero by 2030, helping our customers reduce their own environmental footprint and continuing to build an inclusive and sustainable digital society in all of our markets.

96% of Vodafone’s total energy use during FY21 was in the form of purchased electricity. Following today’s announcement, 100% of Vodafone’s purchased electricity in Europe is now from renewable generation sources including where Vodafone is a tenant on other landlord’s sites.