PARIS: Earnix, a leading provider of Dynamic AI solutions for the insurance industry, announced Tuesday that it has signed a definitive agreement to acquire Zelros, a pioneer in generative AI for insurers and banks.
The acquisition will integrate Zelros’s generative AI recommendation engine with Earnix’s predictive AI platform, enhancing risk decisioning, personalization, and claims processes across the insurance and banking sectors. The combined technology is expected to help pricing and underwriting professionals offer more precise and competitive solutions while improving overall business performance.
“With the integration of our leading predictive and generative AI capabilities, we aim to reshape the customer experience by providing personalized, data-driven interactions that build confidence and drive retention,” said Damien Philippon, co-founder and CEO of Zelros.
Both companies serve major insurers and financial institutions worldwide, including Aviva, AXA, BPCE, IAG, Generali, Matmut, Santander, and Tokio Marine. Executives from Matmut expressed enthusiasm for the acquisition, citing its potential to enhance customer coverage and experience.
“As a mutual customer of Zelros and Earnix, we’re excited about the acquisition,” said Stéphane Muller, chief insurance officer, and David Quantin, chief information officer, at Matmut. “The synergies between the two are compelling and will help us better meet our members’ coverage needs.”
Earnix CEO Robin Gilthorpe called the acquisition a strategic move that positions the company as a leader in responsible AI innovation. He also noted that the deal will strengthen Earnix’s presence in France, where a new development center will be established.
“France has been a key focus for us as we expand our European operations, and we are delighted to have Zelros and the team join us in Paris,” said Dr. Erel Margalit, chairman of Earnix.
Earnix and Zelros say they remain committed to delivering advanced AI solutions that drive efficiency and customer engagement in regulated industries. Financial terms of the deal were not disclosed.