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AXS acquires Majority stake in event tech firm WRSTBND

Posted on April 17, 2024April 17, 2024

AXS, a global frontrunner in ticketing solutions, has announced its acquisition of a majority stake in WRSTBND, a top-tier provider of access control and point-of-sale technologies for live events and venues.

This strategic investment marks a significant expansion of AXS’s dedication to elevating the fan experience at events, with a focus on simplifying entry and exit processes, streamlining payments, and crafting memorable, personalized attendee experiences.

Conway Solomon, Co-founder, and CEO, along with Jonathan Foucheaux, Co-founder, and CTO, expressed excitement about the partnership’s potential, reaffirming their commitment to leading WRSTBND and continuing to grow the brand.

“From the very beginning, the AXS team shared our vision for how WRSTBND could be integrated and utilized for festivals and events all across the world. Together, with the help of their resources and our technology, we will continue to push boundaries to develop and implement unparalleled solutions for our clients and their patrons.”

WRSTBND, renowned for its services at major events nationwide, plans to leverage this investment to substantially enhance its capabilities and offerings to clients. The integration of AXS Mobile ID technology with WRSTBND’s comprehensive ecosystem promises to deliver a windfall of benefits to AXS’s clients and partners. This includes the swift development and deployment of new features that will seamlessly blend point-of-sale systems, credentialing, sponsorship opportunities, and loyalty programs.

“WRSTBND has established itself as one of the rising stars within the live event access control and credential management business, solving some of the most high-profile and complicated problems for the Super Bowl, US Open, and the NFL Draft,” continued Marc Ruxin, AXS Chief Strategy Officer.

“Their hardware and software technology combined with the scale of AXS’ premier festivals and live event clients, including Coachella, New Orleans Jazz & Heritage Fest, and Hyde Park BST will create the most seamless and cutting-edge access and payment solutions available anywhere.”

With a reputation as a global ticketing powerhouse, AXS offers unparalleled ticketing, marketing, and data solutions on a unified platform, catering to a diverse range of clients from intimate music venues to grand-scale sporting events. As the trusted ticketing partner for over 500 esteemed venues, sports teams, and event organizers across continents, AXS empowers both primary and secondary marketplaces through its cutting-edge technology and insightful analytics. This enables partners to strategically price and sell tickets, ensuring that the right fan gets the right ticket at the right price. AXS’s impressive client roster spans the USGA, Red Rocks Amphitheatre, Crypto.com Arena, Coachella, Stagecoach, Stockholm Live, The O2, and Japan’s B. League.

WRSTBND stands as a pivotal technology ally for events ranging from national music festivals to international sports competitions. Originating from a consortium of tech innovators and event planners, WRSTBND’s mission is to synchronize every operational facet of event management. The company has pioneered a technology ecosystem that integrates advanced RFID and NFC scanning hardware, edge computing, real-time mobile transactions, and backend operations, all customizable to the unique demands and objectives of each event. WRSTBND’s expertise is trusted by industry giants, including the USGA, PGA TOUR, NFL, MLS, Relentless Beats, and Southern Entertainment, setting a new standard for event technology integration.

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