PARIS: Virtualware, the European leader in enterprise virtual reality solutions, has announced the appointment of John A. Cunningham as the President of its U.S. operations. Cunningham will lead the company’s expansion strategy in the U.S. market, where it already has a strong presence.

John A. Cunningham is a veteran of the tech industry, with experience in leading global SaaS businesses, government and aerospace projects, and VR/AR associations. He will be based in Orlando and work with partners and clients in key sectors such as energy, defense, transport, logistics, and health.

Virtualware is a Euronext Paris-listed company that has been developing cutting-edge VR solutions for over two decades. It counts with blue chips such as GE Vernova and institutions such as the Spanish Ministry of Defense among its clients. Its VIROO platform is a powerful tool for creating and scaling immersive training solutions for enterprise customers.

“John’s proven track record in the tech industry and his experience with global SaaS expansion make him the ideal leader for our U.S. operations. We’ve collaborated for many years, and I’m confident in his ability to drive our expansion strategy forward” said Unai Extremo, CEO of Virtualware.

“I am honored that Virtualware has invited me to lead their U.S. operations. They are proven leaders in the enterprise virtual reality industry, and the VIROO platform is powering some of the leading corporations in energy, transportation, manufacturing, and the military,” Cunningham said.

“I believe we are at the “tipping point” for broad adoption of Virtual Reality in the enterprise, and in my opinion, the VIROO platform is the best platform on the market to enable rapid scaling of enterprise VR.  Our entry into the US will help accelerate adoption of immersive solutions and create new opportunities for companies who are looking to be solutions providers in this rapidly expanding technology segment” he added.

Virtualware is headquartered in Bilbao, Spain, and posted record revenues of 4.52 million euros in 2023. In 2021, Virtualware was acknowledged as the world’s most Innovative VR Company. A recent equity research report by Litchfield Hills’ Theodore R. O’Neill posted a Buy Rating and a target price of 10 euros per share.

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