CL Hotels, a sponsor of hospitality investments in the U.S., has announced the acquisition of Circa 39 Hotel, a 97-room boutique property in the Mid-Beach area of Miami Beach. The hotel is surrounded by some of the most exclusive hotels in the city, such as Faena, Soho House, Aman Miami, and The Confidante.
The company plans to invest in a multimillion-dollar renovation and rebranding project, which will result in a franchise agreement with IHG to join the prestigious Vignette Collection. The Vignette Collection is a new brand of IHG that features hotels with distinctive character and local flair.
“We plan to transform Circa 39 into the premier 4-star hotel in the region, leveraging our experience with design, branding, and management,” says Bruno Piacentini, Managing Partner at CL Hotels.
Circa 39 Hotel is an Art Deco historic property that was built in 1939 by acclaimed architect Albert Anis. It is steps away from Miami Beach’s white sands and offers guests a complete beach service with chairs, umbrellas and towels. It also features an intimate pool and sun deck that will be re-imagined into a chic and trendy pool-lounge area.
The hotel is conveniently located near popular attractions, such as Miami Beach Convention Center, Wynwood, Miami Design District, Lincoln Road, and Ocean Drive. It is also ideal for families, friends, convention travelers, destination weddings and petit-corporate events.
Miami is one of the best-performing hotel markets in the country, with more than 10 million visitors per year. The city hosts various events, such as Art Basel, Formula 1 Grand Prix, Miami Open, Boat Show, and more.
CL Hotels is focused on selecting top properties that have great growth potential and delivering excellent results to investors. The company has a portfolio of hotels in the U.S. with over 2,800 rooms and asset value of over US$ 430 million.
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