AI-Powered Product Data Startup Harmonya Secures $20 Million in Series A Round

Harmonya, a software company that provides an AI-powered product data platform for retailers and brands, has announced that it has raised $20 million in a Series A funding round.

The round was led by Bright Pixel Capital, the technological investment arm of the multinational group Sonae, and included existing investor Team8, as well as several new investors such as Arc Investors, J Ventures, Silicon Road Ventures, Allen & Company, LiveRamp Ventures, and Susa Ventures.

Harmonya plans to use the new capital to further develop its proprietary generative AI technology, which can dynamically surface product attributes from a wide range of sources.

The company also aims to enhance its suite of tools and scale its go-to-market operations. Harmonya’s solution helps Fortune 500 CPGs and retailers enrich, categorize, and draw insights from their product data and grow their businesses.

Founded in 2021 and based in New York with an office in Tel Aviv, Harmonya is the all-in-one product data enrichment, categorization, and insights platform for retailers and brands.

The company leverages cutting-edge generative AI and large language models to transform static, commoditized product data into a dynamic resource that enables deeper product understanding. Harmonya’s clients include some of the world’s leading retailers and brands such as Walmart, Target, Macy’s, Nike, and Adidas.