LONDON, UK: Smoove plc (AIM: SMV), a technology and services company focused on transforming the home moving and ownership process, has announced a strategic agreement with Mortgage Advice Bureau (Holdings) plc (“MAB”).

The partnership aims to provide conveyancing comparison and related home-buying support services, revolutionizing the home-buying experience for customers.

Under the agreement, Smoove will offer its conveyancing comparison services to MAB’s vast network of 2,000+ Advisers through its web platform and Connect APIs. MAB will integrate Smoove’s solutions into its MIDAS platform, granting seamless access to conveyancing comparison services for MAB’s Advisers. Additionally, the agreement includes swift DigitalMove onboarding for MAB customers, enabling them to easily interact with their chosen professional specialists.

Jesper With-Fogstrup, CEO of Smoove, expressed his excitement about the partnership with Mortgage Advice Bureau, highlighting their reputation for forward thinking and professional service in the industry. With the integration of Smoove’s systems, including DigitalMove, MAB brokers will gain access to a panel of over 70 audited and benchmarked conveyancing firms. With-Fogstrup emphasized that their mission is to improve the home moving process for everyone, and this partnership represents a significant step towards that goal.

Peter Brodnicki, CEO of Mortgage Advice Bureau, emphasized the importance of empowering Advisers with choices and seamless technology solutions. By incorporating Smoove’s solutions, MAB aims to provide Advisers with an extensive selection of conveyancing firms and a streamlined technology process. The DigitalMove onboarding portal will enable Advisers to maintain control over the conveyancing process, resulting in efficient home moves and less time spent on administrative tasks. Brodnicki believes that this partnership, with its increased choice and advanced technology, will deliver superior outcomes for consumers.

The collaboration between Smoove and Mortgage Advice Bureau represents a significant advancement in the home-buying industry, bringing together innovative technology and expert services to enhance the overall home moving experience. By combining their respective strengths, the companies aim to simplify and improve the process, ultimately benefiting customers and ensuring a smoother transition to their new homes.