SYDNEY, AUSTRALIA: Sierra Sage Herbs LLC. (SSH) has entered into a Product Supply and Services agreement with omni-commerce sales, marketing and media company accelerate360 to increase brand awareness and unlock potential new sales channels to drive revenue.

accelerate360 is a major US-based omni-commerce solutions company providing sales, distribution and logistics, marketing and media to unlock growth for retailers and brands at the intersection of culture, content and commerce.

The group has been operating for over 100 years and owns a number of major US media brands, which are delivered to more than 35,000 retail locations on a weekly basis.

accelerate360 also offers a number of customized solutions that assist in connecting people, products and point of sale with a focus on general merchandise, health, beauty and wellness.

accelerate360 also has partnerships with major US retail groups including Albertsons, Kroger, Walmart, CVS and Meijer. Many of these large retail groups already stock a range of SSH products and the partnership is expected to lead to greater brand recognition amongst retailers and customers with new and existing groups.

Under the new agreement, Sierra Sage Herbs will leverage accelerate360’s media group to engage media brands in its portfolio for content-related marketing opportunities.

Initially, Sierra Sage Herbs products will be featured as part of a shopping experience through accelerate360’s Us Weekly magazine brand. The Company’s Green Goo range will be featured to promote consumer knowledge of plant-based natural skin care.

Sierra Sage Herb and accelerate360 have formed a new display unit with the culture and trend credibility of Us Weekly brand, which engages 50m young, high-income consumers in the US.

This has the potential to considerably increase SSH’s brand recognition and advance the Company’s positioning as a leading plant-based health and beauty product provider.

Under the terms of the agreement, which is non-binding, accelerate360 may purchase products from SSH which will be made available for resale to consumers. The agreement does not include any minimum order volumes. The agreement does not have a set timeframe, but both parties can terminate the agreement with 30 days’ advanced notice.

CEO and Managing Director, Mr William Lay said: “This partnership agreement unlocks a number of potential benefits for Sierra Sage Herbs and further highlights the Company’s innovative approach to broadening brand recognition and unlocking new sales channels.

“The online shopping experience that customers can access through the QR code will highlight the considerable benefit of Sierra Sage Herb’s Green Goo range alongside engaging and relevant content, as well as provide an opportunity to purchase the range.

“accelerate360 has a wide range of consumer-focused publications and a huge footprint in the US retail sector. We look forward to working with the group on additional promotional opportunities for the SSH range and providing additional updates on the launch of the Us Weekly feature.