ISLAMABAD, PAKISTAN: Paymob has signed a memorandum of understanding (MoU) with medIQ Smart Healthcare, Pakistan’s first integrated virtual care platform, to drive financial inclusion and lead the way for swift payment acceptance.

Paymob is the leading financial services enabler delivering the latest technologies to customers in the Middle East, North Africa and Pakistan (MENAP) region.

Smart healthcare is an opportunity that has a lot of potential in Pakistan, a country where the ratio of healthcare personnel to population is around 0.8 to 1000.

While larger cities still have relatively better access to private healthcare, the challenge is in territories that are distant and not easily accessible due to lack of infrastructure and education.

medIQ Smart Healthcare, the B2B virtual care platform, provides a highly customizable plug-and-play technology stack, custom-made health and life insurance plans, and an integrated OPD solution consisting of a comprehensive network of online pharmacies, online laboratory services and teleconsultations with general practitioners (GPs) and medical specialists.

Speaking at the occasion, Fawad Abdul Kader, Country Manager Paymob said, “It is great to work with like-minded people and organisations which are using technology to extend the reach of necessary services to people without the limitation of proximity.

Paymob is proud to support medIQ in partnering with them to support the cause and enabling their platforms with our unique and diverse collection options for accepting payments against the services. Through this partnership, we are facilitating patients and healthcare professionals in order to uplift the entire ecosystem. We believe in democratising payments across Pakistan and we are thrilled to be able to partner on an issue that we deeply care about which is healthcare.”

Paymob is MENAP’s leading financial technology services provider that offers diverse payment acceptance solutions. Under this agreement, all medIQ customers will be able to securely pay through Paymob’s payment gateway, using a variety of payment options, payment links and industry-first tap and pay, in order to make healthcare more accessible for everyone.

In addition to this, healthcare professionals will be able to accept payments irrespective of territorial limitations through digital payment acceptance links and cost-effective, highly agile and flexible solutions like soft POS. Integration of digital healthcare services with various payment platforms will lead to efficiently offering health services to the public.

The convergence involves financial inclusion, targeting low-income populations, leading to approaches to health financing, and technology innovations that can pave the way for novel health financing solutions.

Dr. Saira Awan, CEO of MedIQ was quoted saying, “Healthcare access and financial inclusion go hand in hand. medIQ and Paymob’s partnership will result in having access to useful and affordable financial services that meet their healthcare needs of medIQ’s consumers – healthcare transactions, payments, credit and or even purchase of micro health insurance. We are on our journey together to make Pakistan healthy with financial wellness”.