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Roots Ltd.

Posted on January 24, 2021January 24, 2021

Roots Ltd. or Roots Canada is a publicly held Canadian brand that sells apparel, leather bags, small leather goods, footwear, active athletic wear, and home furnishings.

The company was founded in 1973 by Michael Budman and Don Green. In 2015, Roots was sold to Searchlight Capital Partners LP, an American investment firm.

Their design centre and leather factory are in Toronto, Ontario. Roots employs 2,000 people in Canada.

Roots factories exist globally and the factories are not disclosed by the parent company. As of May 2013, Roots was operating 210 stores in Canada.

Roots started using the beaver logo in 1985 with the launch of their athletic brand. The logo was designed in the 1970s and features the illustration by Heather Cooper with the company name below it set in the Cooper font, created by Oswald Cooper in 1919.

Traded as:           TSX: ROOT

Industry:              Retail

Founded:             Toronto, Ontario, Canada (1973)

Founders:            Michael Budman and Don Green

Headquarters:    Toronto, Ontario, Canada

Products:             Apparel, leather goods, active athletic wear, yoga wear, accessories, home furnishings

Owner:                 Searchlight Capital Partners (majority stake)

Budman & Green (minority stake)

Website:              www.roots.com

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