LONDON: Walker Greenbank announced that its Sanderson, Sanderson Home and Morris & Co brands have signed a licensing agreement with major retailer NEXT for an extensive range of clothing, homeware and accessories for an initial term of two and a half years.
This agreement follows the successful collaboration between NEXT and the Company’s Scion brand announced earlier this year.
With the Morris & Co brand, NEXT will produce apparel, including women wear, men’s shirts and children wear, with an anticipated launch date of June 2021.
With the Sanderson and Sanderson Home brands, NEXT will produce an exciting range of homeware. These products are expected to be launched following the Morris & Co apparel launch.
All of the products under the licensing agreement are expected to become available, once launched, both online at NEXT.CO.UK and in selected NEXT retail stores.
Lisa Montague, Walker Greenbank’s Chief Executive Officer, said: “We have developed an excellent working relationship with NEXT through our successful collaboration on our youthful Scion brand. We’re hugely excited to be able to extend this relationship with our iconic Sanderson and Morris & Co brands, whose traditional roots and enduring appeal have particular resonance at the current time. This new licensing agreement marks a tremendous opportunity to bring Sanderson and Morris & Co to new customers through inventive new products being developed by NEXT.”
Simon Wolfson, NEXT Chief Executive, said: “We are delighted to be working with Walker Greenbank to develop new products for these wonderful brands. We believe that the combination of their exceptional design work with NEXT’s product development, online and retail infrastructure can deliver some new and very exciting product ranges.”
NEXT plc (LON: NXT) is a FTSE 100 company and is the UK’s number one online clothing retailer. NEXT has over 500 stores in the UK and Eire and an online presence in over 70 countries selling the NEXT brand and over 700 other fashion, home and beauty brands.
Walker Greenbank PLC is a luxury interior furnishings company that designs, manufactures and markets wallpapers, fabrics and paints. In addition, the Company derives significant licensing income from the use of its designs on a wide range of interior products such as bed linen, rugs and tableware.
Walker Greenbank’s brands include Zoffany, Sanderson, Morris & Co, Harlequin, Scion, Anthology, Clarke & Clarke and Studio G.
The Company has a strong UK manufacturing base, comprising a wallpaper factory in Loughborough and a fabric printing factory in Lancaster. Both factories manufacture for the Company and for other wallpaper and fabric brands.
Walker Greenbank employs approximately 600 people and its products are sold in more than 85 countries worldwide. It has showrooms in London, New York, Chicago, Paris, Amsterdam and Dubai.
Walker Greenbank trades on the AIM market of the London Stock Exchange under the ticker symbol WGB.
Leave a Reply