Gaming Realms launches Slingo Originals content with Paddy Power Betfair
LONDON: Gaming Realms plc, the developer and licensor of mobile focused gaming content, has launched its Slingo Originals content with betting and gaming operator, Paddy Power Betfair, a division within Flutter Entertainment plc, the global sports betting, gaming and entertainment provider.
Paddy Power Betfair is now live with Gaming Realms’ Slingo Originals content on Paddy Power Bingo and Betfair Casino, with Paddy Power Games and Betfair Bingo to follow shortly.
Gaming Realms’ Slingo portfolio, including the hugely popular Slingo Centurion, Slingo Extreme, Slingo XXXtreme and Slingo Deal or No Deal, will be distributed through the Company’s aggregation partner, Relax Gaming.
Mark Segal, Chief Financial Officer of Gaming Realms, commented: “We are delighted to be launching our Slingo Originals content across the Paddy Power and Betfair brands in the UK and Ireland. The deal marks Gaming Realms’ third agreement with Flutter following our partnership with Sky Betting & Gaming earlier this year in the UK and the Betfair brand in New Jersey, USA.
“Paddy Power Betfair is a renowned and highly regarded operator in the UK gaming industry and we look forward to strengthening our presence and reaching ever greater numbers of players within this market.”
Richard Marquis, Betfair UKI Head of Casino, commented: “We’ve been working tirelessly to deliver the gaming portfolio our players demand and Slingo is a huge milestone in that respect. We’re excited to finally be live and look forward to entertaining our players with additional Slingo games over the months and years ahead.”
Gaming Realms creates and licenses innovative games for mobile, with operations in the UK, U.S. and Canada. Through its unique IP and brands, Gaming Realms is bringing together media, entertainment and gaming assets in new game formats. The Gaming Realms management team includes accomplished entrepreneurs and experienced executives from a wide range of leading gaming and media companies.
Flutter Entertainment is a global sports betting and gaming operator with a portfolio of leading international brands and operations. A global leader in online sports betting and gaming, Flutter Entertainment seeks to deliver a safe sports betting and gaming experience to the Company’s customers around the world.
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