VANCOUVER: The Very Good Food Company announced a charitable partnership with The Pamela Anderson Foundation to raise awareness for plant-based diets and animal rights.

Pamela Anderson stated: “It is a thrill to have my Foundation associated with a butcher: a 21st century butcher who uses technology to create plant foods that help animals, human health, and our planet.”

The Pamela Anderson Foundation supports organizations and individuals that stand on the front lines in the protection of human, animal, and environmental rights. By funding the efforts of those who inform and defend the planet and all who live within it, The Pamela Anderson Foundation is an agent of change and an advocate for justice. https://www.pamelaandersonfoundation.org/

The Foundation is a registered not-for-profit and has received recognition and numerous awards for its charitable efforts including: The International People’s Choice Award, The Linda McCartney Award, The Sam Simon Award and The Spirit Award.

CEO Mitchell Scott stated: “We’re really excited to be able to do our part to support The Pamela Anderson Foundation in its efforts to spread awareness for animal rights, and to encourage plant-based diets. With such a massive platform, including over 1 million followers on Instagram, Pamela is a powerful change-agent, and we’re honoured to have The VeryGood Butchers brand be featured as part of her campaign.”

The VeryGood Food Company Inc. is an emerging plant-based food technology company that designs, develops, produces, distributes and sells a variety of plant-based meat and other food alternatives.