PointsBet first to sign with BetMakers for U.S. horse racing

PointsBet first to sign with BetMakers for U.S. horse racing
PointsBet USA becomes first wagering operator to partner with BetMakers in New Jersey. It follows BetMakers’ 10-year exclusive agreement to manage Fixed Odds in New Jersey·

SYDNEY, AUSTRALIA: The Board of BetMakers Technology Group Limited announced that the Company’s wholly owned subsidiary, BetMakers DNA Pty Ltd  has signed an agreement with PointsBet New Jersey Inc., a subsidiary of PointsBet Holdings Ltd to begin Fixed Odds betting on horse racing in the New Jersey market.

This deal follows the announcement on 10 June 2020 by BetMakers for “on-course” management of Fixed Odds on behalf of the New Jersey located Monmouth Park Racetrack.  PointsBet is the first online bookmaker to sign up to the Global Racing Network which will allow it to conduct Fixed Odds betting on horse racing in the U.S market.

The Company believes this deal is the first of its kind in the United States. As announced on 5 February 2020, BetMakers has secured an exclusive 10-year agreement with New Jersey Thoroughbred Horsemen Association and Darby Development LLC., the operator Monmouth, to deliver and manage Fixed Odds horse racing in New Jersey.

Seth Young, Chief Innovation Officer PointsBet USA, said: “Securing an agreement with BetMakers is a major step in what we believe to be an important strategy for our U.S. plans. We understand horseracing and we intend to capitalise on this expertise as we roll out racing products into the U.S. market, starting in New Jersey.”

Dennis Drazin, CEO Monmouth Park, commented: “As a business, Monmouth Park is foremost looking forward to revenue opportunities immediately presented by PointsBet USA signing as the first operator to offer Fixed Odds betting in New Jersey through our exclusive partnership with BetMakers. More broadly, through the BetMakers agreement, we see the Fixed Odds betting type as having great potential for horseracing to be a preferred wagering choice across the U.S, which can increase both the profile of Monmouth Park and horseracing in general.”

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