SYDNEY— Airtasker Limited (ASX:ART) said Monday it has expanded its strategic partnership with iHeartMedia Inc. (NASDAQ:IHRT), securing an additional US$5 million in advertising inventory to accelerate growth in the United States. The deal builds on an initial partnership launched in…
World’s largest retailer posted revenue of $177.4 billion for the quarter ended July 31 BENTONVILLE: Walmart Inc (NYSE: WMT) raised its full-year sales and earnings guidance on Thursday after reporting a 4.8% rise in second-quarter revenue, driven by strong performance…
For the first six months of 2025, WPP’s revenue dropped to £6.66 billion, a 7.8% decrease LONDON: WPP Plc, one of the world’s largest advertising and marketing services companies, reported a challenging first half of 2025, with declines across key…
Marketing is a business area that aims to influence the purchasing decisions and consumer behaviour of potential customers. This area, therefore, includes advertising in all its forms, building the company as its own brand and shaping as well as controlling…
Advertising is a form of marketing communication that uses paid messages to encourage, persuade, or remind an audience to take some action, such as buying a product, hiring a service, or voting for a political candidate. Advertising is a powerful…
OSLO: Adevinta ASA has confirmed that the UK Competition and Markets Authority (CMA) has announced that it has concerns that Adevinta’s proposed acquisition of eBay Classifieds Group from eBay Inc could reduce competition in the UK, following its Phase 1…
PERTH, AUSTRALIA: XTD Limited, a service provider to out-of-Home advertising, has completed its acquisition of diversified media and marketing company Adline Media Pty Ltd. With the closing of the transaction, the Adline business will be integrated into XTD From January…
LONDON: Audioboom Group, the leading global podcast company, announced an advertising technology partnership with Voxnest, Inc, a leading b2b technology provider. Audioboom and Voxnest have worked together over several months to develop a scalable podcast advertising system that can quickly…