LONDON: Playtech plc (LON: PTEC) has signed a new, expanded long-term strategic software and services agreement with Holland Casino.
This agreement is a significant strategic step for Playtech and builds on its track record of developing newly regulated online markets.
Holland Casino is the stated-owned, land-based casino operator in the Netherlands. It operates 14 casinos across the country and will also expand into the online space offering betting and gaming products. The online gambling market in the Netherlands is currently expected to launch in October 2021.
Under the agreement Playtech plc (LON: PTEC) will become Holland Casino’s strategic technology supplier delivering its full turnkey multichannel technology as well as certain ancillary services.
The agreement includes its IMS platform, Sports betting, Online Casino, Live Casino, Poker and Bingo products as well as certain operational and marketing services. As part of the agreement Playtech will build a Live Casino facility in the immediate vicinity of one of Holland Casino’s existing locations.
Mor Weizer, Playtech, CEO, said: “We are delighted to announce this strategic cooperation with Holland Casino. The brand strength and local presence of Holland Casino combined with Playtech’s 20 years of technology leadership in the industry will see us drive the online growth of the market in Holland. We look forward to working with Holland Casino to offer the highest quality, most comprehensive responsible gambling entertainment experience across retail and online in the Dutch market.
“This agreement demonstrates the execution of our strategy to continue to work with the leading brands in the most attractive regulated markets globally.”
Erwin van Lambaart, Holland Casino, CEO, said: “This agreement will provide the technology and expertise required to ensure we will deliver the leading online offering in the Netherlands. Holland Casino has high ambitions for the new online market and at the same time we are determined to play a leading role when it comes to Responsible Gaming and Player Protection. Playtech has the track record and necessary scale to deliver industry leading software, marketing and responsible gambling tools to the number one brand in the Netherlands.
“We look forward to the online market launching in the Netherlands in October 2021 and to a long and successful cooperation with Playtech as we work together to capture this exciting opportunity.”
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6 May, 4:35 pm GMT+1 · Disclaimer